Privacy Policy

Cookies, Analytics, and Third-Party Services

Our website uses cookies and third-party scripts to measure traffic, attribute marketing campaigns, improve user experience, and serve relevant ads. These services may set first-party and third-party cookies and may collect your IP address, device and browser information, and behavioral data such as pages viewed and interactions.

How you agree to tracking. When you first visit, a cookie notice appears and none of the tools listed below load on that page. By clicking “OK” on the notice, or by continuing to browse to another page of our site after the notice is shown, you consent to our use of these cookies, pixels, scripts, and similar tracking technologies, and to the collection and sharing of the information described in this section. If you click “Decline,” they stay off. You can change your choice at any time with the “Cookie Settings” link in the footer of every page.

Analytics and Advertising

• Google Analytics 4 (GA4) — visitor analytics, traffic sources, and page-performance reporting. Subject to Google’s privacy policy.
• Google Ads & Google Tag Manager — campaign attribution and conversion tracking for ads we run on Google. Subject to Google’s privacy policy.
• Meta (Facebook) Pixel — ad performance, conversion measurement, and remarketing audiences for ads on Facebook and Instagram. Subject to Meta’s privacy policy.
• Microsoft Clarity — session recordings, heatmaps, and click tracking we use to identify usability issues. The chat assistant is masked and is not captured in these recordings. Subject to Microsoft’s privacy statement.
• Bing UET (Universal Event Tracking) — Microsoft Ads conversion tracking. Subject to Microsoft’s privacy statement.
• ServiceTitan call tracking — shows a tracking phone number so we can tell which ad or page led to your call. If you decline cookies, you see our main number instead.

You can decline or withdraw consent with the “Cookie Settings” link in our footer. You can also block these services through your browser’s cookie controls, by using a tracking-blocker or ad-blocker extension, or via platform-level controls such as Google Ads Settings.

Forms and On-Page Features

• Newsletter signup (Mailchimp) — when you subscribe, we collect your email address and store it at Mailchimp using a double opt-in flow. See Mailchimp’s privacy policy.
• Estimate and schedule forms — information you submit is delivered to the AmeriTech team via Resend (transactional email). It is used solely to respond to your request and is not sold or shared with third parties for marketing.
• Chat assistant — chats are recorded. The chat window says so before you send anything, and sending a message means you agree. Your messages are sent to OpenAI to generate replies, and a copy of the full conversation is emailed to the AmeriTech team so we can follow up. Per OpenAI’s API policy as of 2025, conversations sent through the API are not used to train OpenAI’s models, but you should still avoid sharing sensitive personal information in chat. See OpenAI’s privacy policy.
• Google reCAPTCHA v3 — loads on signup forms to fight spam and bots. Use is subject to Google’s privacy policy and terms of service.
• Address autocomplete — when you type an address, your query is sent to OpenStreetMap Nominatim so we can suggest matching service-area addresses.

Server-Side Attribution Log

When a lead converts through one of our forms, we record attribution data — UTM parameters, referrer, landing page, and approximate IP region — on our own server so we can attribute marketing spend accurately. This log is retained internally and is not sold or shared with third parties.